Help.BlackLabelAds.com - The five most recent questions:

Why did my credit card fail authorization?

Mon, 07 Jul 2008 23:07:00 GMT

For your security, we validate all credit cards used in our marketplace. Unfortunately, we were unable to validate your credit card on file. If you had previous successful charges, we are unable to validate your card for further charges. To validate your card immediately, please fax the following information to (415) 520-9695 which is only accessible by limited employees:

Personal credit/debit cards:
1. Coversheet detailing your username and email address
2. Recent credit card statement showing cardholder name, billing address, first 4, and last 4 digits of credit card
3. Valid photo ID of the authorized user of the card

For corporate credit cards please also include the following:
- Copy of business license / confirmation of incorporation

Please black out any sensitive or personal information before faxing. For security purposes, we can only accept documentation via fax.

Payment reports

Fri, 27 Jun 2008 16:30:00 GMT

To view your charges associated with your advertiser account, please follow these steps:

1. Log into your Black Label Ads account at www.blacklabelads.com

2. Select the "For advertisers" tab

3. Click the "Billing & address" link

4. On this page, your will find several links to help you to understand your charges:

"View Invoices"

This report will show total charges for each invoice and campaign on that invoice. Please note that invoices are not generated for recurring Flat Rate ads. You will also find 'Rejected' ads here.

"Credit card history"

This report shows all individual ad orders associated with a specific order number, that were billed to your account and the date the order was completed. Flat rate ads would have been billed on the date listed. CPC, CPM and Full Page Ads are billed in lump sums, so they won't match that statement with respect to dates. If you click on the order ids, you can view a receipt for each individual order; however, a monthly invoice is not available.

"Your statement"

This report will show billing for any ad order, give a break down of any lump sum orders for CPC, CPM, or CPV ads (i.e. which network ads were included for my last bill of 87 dollars), as well as any ad orders that were refunded or credited. You can match the order ids listed here to those on the "Credit Card History" to determine the date that the traffic was generated.

What are CPC text ads?

Fri, 27 Jun 2008 05:57:00 GMT

Cost per click (CPC) ads appear on a site for free, but you pay the site publisher every time your ad receives a click. The rate paid per click operates on a dynamic bidding system. In other words, when an advertiser buys a cost per click ad, the advertiser sets a max price that they are willing to pay per click and a max daily budget. So, if the advertiser is currently paying 15 cents per click and the ad�s max daily budget is 15 dollars, then after 100 clicks the ad will be stop running for the day and will start over again the following day.

In the absence of competition, the advertiser pays the base rate of five cents per click. However, if two advertisers are bidding for the same ad slot, the ad with a higher max CPC will take priority. For example if one is willing to pay 15 cents per click, and the other is willing to pay 10 cents per click, the higher bidder will outbid the lower bidder by 1 cent, his/her ad will appear first and pay 11 cents per click. If a third advertiser enters the picture and is willing to pay 20 cents per click then that ad takes priority at a cost of 16 cents per click.

How do I reactivate a canceled recurrence?

Fri, 27 Jun 2008 05:56:00 GMT

Once recurrence has been canceled on an ad, the action cannot be reversed. If you would still like to have your ad run on the site, we recommend repurchasing the ad.

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What is recurrence for flat rate ads?

Fri, 27 Jun 2008 05:54:00 GMT

How does it work?

Any flat rate ad campaign longer than 1 day may automatically recur, meaning the ad qualifies for reordering to restart for the same amount of time as the original purchased ad. Recurring ads will go into an auction at the end of the campaign, to compete with other flat rate advertisers who wish to place an ad for the same spot. Your ad will recur if you are the highest paying advertiser.

From the previous ad's end date, a recurring flat rate ad is eligible to run up to 90 days. An ad may not recur if other advertisers are outbidding you but will continue to participate in the auction for up to 90 days. If the ad does not recur within the 90 day period, the ad will stop permanently and you will not be subject to any additional charges for the ad.

The benefit of recurrence is your campaigns can automatically reorder and potentially run without gaps, if you are the highest bidder. As a convenience, you do not need to log into your account or remember campaign end dates. And, the ad will continue to recur until you cancel recurrence or the 90 day period has passed.

How do I cancel recurrence?

To cancel recurrence, please follow these steps:

Log into your Black Label Ads account at www.blacklabelads.com
Select the "For advertisers" tab
Click the "Manage campaigns" link
Select the check box next to your ad
Click the "Cancel recurrence" button

If recurrence has been successfully canceled, the 'YES' in the "Recurring?" column will change to a 'NO' within a few minutes. Keep in mind, once recurrence has been canceled, the action cannot be reversed. If you would still like to have your ad run on the site, we recommend repurchasing the ad.

Once recurrence has been canceled on an ad, the action cannot be reversed. If you would still like to have your ad run on the site, we recommend repurchasing the ad.

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